1. Information We Collect and How We Use It

We collect the following types of consumer health data to personalize your experience in the app:

Dietary Preferences: If you choose to provide information about your dietary preferences, such as Dairy-Free, Gluten-Free, or Healthy, we use this information to personalize your content, including your feed and recipe recommendations.

Inferred Insights: With your consent, we may infer your dietary preferences from your app activity, including saved recipes, search history, and interactions that indicate preferences, such as frequent views of gluten-free content. These insights help us improve your experience by tailoring content that aligns with your interests.


2. Categories of Data Sources

We collect your dietary information from the following sources:

Directly from You: When you provide information about your dietary preferences or restrictions in the app.

From Your Activity: With your consent, we may infer dietary insights based on how you use the app (e.g., saved recipes or searches).


3. How We Share Your Information

We do not sell your consumer health data to third parties. Your dietary information is used only within the app to personalize your experience. We only share your data with our service providers when necessary to deliver the services you request. These providers are contractually obligated to handle your data only for the specified purposes.


4. Your Rights

Under Washington’s My Health My Data Act, you have the following rights:

Right to Confirm: You can ask us to confirm whether we collect, share, or sell your consumer health data. • Right to Access: You can request a copy of the consumer health data we have collected about you.

Right to Withdraw Consent: If you’ve previously consented to us collecting or inferring dietary preferences, you can withdraw that consent at any time.

Right to Delete: You can request that we delete any consumer health data provided by or obtained about you.

How to Exercise Your Rights:

If you would like to exercise the rights set out above, please submit a request to us via:

• Email at: Privacyteam@whatscooking.com

• Webform here(opens in a new window)

If we are unable to fulfill your request, you have the right to appeal our decision. To submit an appeal, please reply to our response or by contacting us via email at the email address provided above, explaining why you believe our decision was incorrect. We will review your appeal and respond within 45 days. If we deny your appeal, we will provide a clear explanation along with information on how you can contact to attorney general to submit a complaint.


5. How We Protect and Retain Your Information

The security of your information is important to us. We have taken certain administrative, technical, and physical steps to safeguard the information we collect from and about our customers and What’s Cooking users against unauthorized use, disclosure, alteration, or destruction. While we make every effort to help ensure the integrity and security of our network and systems, we cannot guarantee our security measures.

Personal information is maintained on our servers or those of our service providers and is accessible to authorized employees, representatives and agents who require access for the purposes described in this Policy. We retain personal information in accordance with our record retention policies. Retention periods are set taking into account the purpose for which the personal information was collected, applicable legal requirements, and our legitimate need to retain business records for reasonable periods.


6. Updates To This Policy

In the future, we may modify or update this Policy, so please review it periodically. Your continued use of What’s Cooking? after any modification to this Policy will constitute your acceptance of such modification.


7. How To Contact Us

If you have any questions about this Policy, you can contact us at:

What’s Cooking? c/o The Kraft Heinz Company The Kraft Heinz Company 200 E. Randolph St. Chicago, IL 60601 Attention: Consumer Relations

Call us at 1-800-543-5335 9 a.m. - 5 p.m. Eastern Time, Monday through Friday, excluding holidays. Or send us an e-mail. We would be happy to answer your questions or hear your concerns.